Trusted by 50,000 + Shoppers

WISEcode UPF Detector App

Is it ultra-processed? One scan, one answer, no spin. The free WISEcode UPF Detector app reads any product down to the ingredient.
Smartphone screen showing WISEcode with a blue cartoon owl giving thumbs up with labels Non-UPF and Minimally processed.

Powered by the world’s most comprehensive food database

Smiling woman scans a beverage bottle with her smartphone in a grocery store aisle.

We decoded the label so you don't have to.

The food industry uses more than 300,000 different names for what are really about 8,500 actual ingredients. The same thing, spelled a dozen ways, buried under synonyms and trade names. We mapped every one back to a single, honest name. So when you scan you’re getting FoodTruth™.

One scan. Zero guessing.

Smartphone screen displaying a red owl mascot with a displeased expression and its wing pointing down, labeled 'UPF.' Below, it shows a processing level categorized as 'Super Ultra-Processed' with a laboratory flask icon and a WISEscore of 33 out of 100.

Ultra-processed food detection

Is it ultra-processed? Scan any product and get a straight answer in seconds. The whole food, not just the label.

Mobile app screen displaying a blue owl mascot giving thumbs up, labeled NON-UPF, with a processing level of minimally processed and a WISEscore of 83 out of 100.

WISEscore™

The WISEscore™ reads three things and rolls them into one number: what the food is genuinely made of, the strength of the nutrition it delivers, and how far it is from its whole form.

Mobile app screen showing personalized alerts for Kraft Mac & Cheese Original, with a score of 53 out of 100, labeled as NON-UPF, allergen alerts for dairy and wheat/gluten, no ingredient alerts to avoid, and a section explaining processed ingredients and their impact.

Allergen & ingredient alerts

Tell the app what you're avoiding, whether it's an allergen, an additive, or an ingredient you just don't want. The app flags it the moment you scan.

Mobile app screen of WISEcode UPF Detector App showing pantry storage with product search, categories, and an owl mascot holding items.

Pantry and Lists

Save any food to your pantry, build and share lists for the week, so the next trip starts sorted instead of from scratch.

Mobile app screen showing search results for Merricks Kitchen Brekky Mix products: Original with score 83, Choc Chip with score 80, and With Fruit, all labeled minimally processed and non-UPF.

Search any food or brand

Look it up without scanning. Search any food or brand and see how it scores, no scan required.

"I honestly can't believe I went this long without this app. I've tried others but they just give you a pass/fail with no explanation, this one actually tells you why. You can see every ingredient broken down, what it is, and how it's classified. I finally feel like I understand what I'm putting in my cart.”
Alex
“Having the WISEcode all is like having a team of superhuman food and nutrition experts review and highlight all aspects of every food!”
Alex
“Being able to scan items and instantly see if they’re ultra-processed makes it so much easier to make informed choices without standing in the aisle googling ingredients”
Alex
“Best food app available! You can see every ingredient broken down, what it is and how it is classified”
Alex
“In less than 2 minutes I was learning about the ingredients in my packaged foods. What an eye opener.”
Alex
“It makes it easy to see these companies trying to sell me ultra-processed food that is actually poison"
Alex
“My kids love scanning food at home and in stores to figure out what’s in their food.”
Alex
Read All Reviews

WISEcode vs. others

Most food apps are useful tools, but they stop at the nutrition facts panel, which captures less than one percent of what is actually in your food. The WISEcode FoodTruth™ app starts where they stop. It runs on NFP+™, the world's most comprehensive food dataset, utilized by independent researchers and leading institutions. Every feature is free, with no subscription, no paywall, and no ads.
Other food apps
Cost
Free
$3 - $10/month subscription
Where the data comes from
NFP+™, the World's Most Comprehensive Food Data (Nutrition Facts Panel Plus)
Pulled from public websites and aggregators
UPF rating
Science-backed standard
Subjective grades with no real standard
Ads and tracking
None, ever
Ads, pop-ups, and data tracking
Answer speed
Instant
Slower, less clear
Father and son smiling in kitchen with grocery items and a paper bag on wooden table.
The Choice Is 100% Yours

We give you the truth about your food. The decision is always yours.

Get the App