WISEcode intelligence

Own Your Portfolio, Own Your FoodTruth™

CPG sitting at a counter using a laptop and holding a smartphone in a modern cafe.

Take control of your brand.

WISEcode's free consumer app lets shoppers scan and see your product details in seconds. Claim your brand and your products to make sure the ingredient information they see is accurate and truly reflects your label. That same verified data backs you up with retail buyers, giving you a credible, third-party record of what is in your products. The control belongs to you.

WISEcode Intelligence platform

Portfolio

Available Now

Claim your brand and your products. See exactly what shoppers see when they scan, and keep it accurate as your lineup changes. Free, forever.

Studio

Join the waitlist today

Automatic GRAS, ingredient quality, and health-outcome breakdowns generated from your Portfolio data, ready to share or act on.

AI

Coming soon

Ask questions and get answers sourced from the same data behind every Studio report.
WISEcode Intelligence dashboard showing Merricks Kitchen product status: 3 claimed, 100% Non-UPF and GRAS compliance.
WISEcode Intelligence dashboard showing Merricks Kitchen product status: 3 claimed, 100% Non-UPF and GRAS compliance.
WISEcode Intelligence

Portfolio. Free, forever.

Begin by establishing your brand portfolio in WISEcode Intelligence™. The central hub where you can claim your brand, manage your food or beverage products, and ensure that every shopper accessing your product information sees accurate details verified by you. 
Best of all, it costs nothing. Not now, not later. Claiming your brand, claiming your products, and validating your ingredient truth is free, forever. We think of it as our gift to the world, because a clearer, more honest relationship between people and the food they eat is good for everyone.

What you can do in Portfolio:

  • Claim your brand and take ownership of how it shows up.
  • Claim your foods and manage your full lineup in one place.
  • Verify ingredient truth so shoppers scanning in the app see what is really there.
  • Keep it current, so your information stays accurate as your products change.

Features in beta

beta

Studio

With the revival of GRAS from the HHS, we can provide you with valuable data within your product portfolio. Our metrics have become your new strategic advantage. Uncovering health outcomes, ingredient quality and nutrient quality just became visible.
Beta

AI

Ask anything about your products or your category and get a straight answer in plain language. How your items score, which ingredients are driving a result, how you stack up against the competition.

How to get started

A straightforward collaboration model focused on clarity, momentum, and real outcomes for your team.
01
Create your account
02
Upload your catalog
03
Claim your portfolio
Step 01

Create your account

Sign up for free and land on your Portfolio Overview, the single home for every product you make. It starts empty, with one clear thing to do next: upload your catalog. Nothing to configure first, and no sales call to book.
What you get
A free Portfolio workspace to keep track of all your products and their ingredients, with reports on every one.
Step 02

Upload your catalog

Download the CSV template, add your products, and upload. From there it reads every ingredient, checks each row, and matches your products against what WISEcode already knows. If something is missing or unclear, it tells you Whatever you provide always wins over anything we found on our own.
What you get
Every product read and scored, with any missing info (like an ingredient or a nutrition fact) called out so you can complete it.
Step 03

Claim your portfolio

Sign up for free and land on your Portfolio Overview, the single home for every product you make. It starts empty, with one clear thing to do next: upload your catalog. Nothing to configure first, and no sales call to book.
What you get
Claimed products live in your reports, and the Brand Claimed badge on your foods in the app.
Trusted by Brands like yours

Our partners in FoodTruth™

The WISEcode Standard

See the WISEcode Standard

Every ingredient scored

Instead of writing off whole categories, the Standard reads a food one ingredient at a time and scores each against the latest science.

Five processing levels

Every food lands on a five-level scale, from minimal to super-ultra-processed, so you see how far a product really goes, not just a blunt pass or fail.

Based on 0 foods

The Standard draws on the analysis of 0 packaged foods and a scored library of more than 5,000 ingredients.

Reviewed by a scientific board

A 25-person scientific advisory board reviews the Standard and updates it as the science evolves.

Published and versioned

Every change to how an ingredient is scored is posted to a public change log with the reasoning behind it.
Clear cups filled with various grains and seeds on a reflective surface, labeled with barcodes.
Various packaged dry foods including pasta, rice, canned goods, beans, and jars on a light wooden surface.
Woman pushing a shopping cart down a grocery store aisle filled with various packaged goods.
Smiling female doctor with glasses talks to an older male doctor holding a coffee cup.
Man's hand with a wedding ring holding a pen, writing on a document on a white table.
Non-upf verification shield

Independent, science backed proof.

Once your products are claimed and verified, qualifying items can earn the Non-UPF Verified™ Shield.
To support our mission of bringing FoodTruth to the world we’re offering WISEcode non-UPF Verification FREE for a year when you sign up by October 31st 2026.
Learn More About Verification

Start free. Own your brand.

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