Part 5: MAHA or NOT?
Feb 7, 2025
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As a reminder, only about 50% of our 650,000 foods pass the MAHA code. WISEcode asked the question: Which retailer is above/below the national average?
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Here’s the deal: The first retailer to go 100% MAHA-approved—every single product meeting real food standards—gets the code named after them. No politics, no spin—just real food for real people.
Honestly, we expected Trader Joe’s (52%) and Sprouts (61%) to be leading the pack. But even they are falling behind the true market leaders. So we’re throwing down the challenge:
Which retailer has the guts to push back against the food industry that many believe is slowly poisoning us?
Because MAHA isn’t just another meaningless label. Without a real guide, it’s just marketing fluff. That’s why WISEcode dug into RFK Jr.’s research over the years—and he consistently calls out five major categories of food fails:
🔥 Ultra-Processed Junk – Engineered for shelf life, not human life.
⚠️ WatchOuts – Ingredients already banned in Europe and much of Asia but still sold in the U.S.
🛢️ Toxic Seed Oils – Cheap industrial oils that fuel inflammation.
🍬 High Fructose Corn Syrup – A food industry loophole designed to keep you hooked.
🎨 Artificial Colors – Synthetic dyes linked to hyperactivity, allergies, and worse.
So who’s going to step up? Who’s willing to stand against the processed food machine and give people actually healthy options? The race is on. 🚨Let us know what you think in the comments!
Download our App here! https://apps.apple.com/us/app/wisecode-decode-your-food/id6479329206
Ready to revolutionize your relationship with food?
Start your journey with WISEcode to move away from ultra-processed foods and towards healthier, more informed eating. Your body will thank you.
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Want early access?
We’re launching soon. Drop your email and get on the list.
Ready to revolutionize your relationship with food?
Start your journey with WISEcode to move away from ultra-processed foods and towards healthier, more informed eating. Your body will thank you.
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Want early access?
We’re launching soon. Drop your email and get on the list.
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WISEcode decodes processing levels to help you make informed choices about which foods are right for you.
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Stay updated on all things WISEcode, including future releases, beta testing opportunities, and our WISEcode Weekly Insights.
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WISEcode decodes processing levels to help you make informed choices about which foods are right for you.
Be the first to know
Stay updated on all things WISEcode, including future releases, beta testing opportunities, and our WISEcode Weekly Insights.

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WISEcode decodes processing levels to help you make informed choices about which foods are right for you.
Be the first to know
Stay updated on all things WISEcode, including future releases, beta testing opportunities, and our WISEcode Weekly Insights.
