It all begins with America’s sweet tooth! Artificial sweeteners are lab-created sugar substitutes designed to be sweeter, cheaper, and lower in calories than natural sugars. But as with everything good, there’s an acceptable daily intake based on your weight and type of sugar substitute. 

While experts debate whether they’re good or bad, research shows both pros and cons, and we’re still learning about their long-term effects. These sugar substitutes are showing up in more foods than ever, often listed under scientific names that can be tricky to recognize.

That’s where WISEcode Artificial Sweeteners™ code comes in. Our app helps you easily identify these sugar substitutes in their many forms, so you can make informed choices that fit your lifestyle.